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	Hollywood Industry	http://hollywoodindustry.digitalmedianet.com/article/UNYCORN:-Milestone-in-the-transformation-of-shared-economy-into-exponential-economy-5180409
	Digital Media Online, Inc.	http://dmnnewswire.digitalmedianet.com/article/UNYCORN:-Milestone-in-the-transformation-of-shared-economy-into-exponential-economy-5180409
	EDGE Portland	https://portland.edgemedianetwork.com/prnewswire?rkey=20171009CN10164&filter=3640
	WTRF-TV CBS-7	http://www.yourohiovalley.com/story/36551623/unycorn-milestone-in-the-transformation-of-shared-economy-into-exponential-economy
	TMCnet	http://www.tmcnet.com/usubmit/2017/10/09/8626581.htm
	KUSI-TV IND-51	http://www.kusi.com/story/36551623/unycorn-milestone-in-the-transformation-of-shared-economy-into-exponential-economy
	KULR-TV NBC-8	http://www.kulr8.com/story/36551623/unycorn-milestone-in-the-transformation-of-shared-economy-into-exponential-economy
	KEZI-TV ABC	http://www.kezi.com/story/36551623/unycorn-milestone-in-the-transformation-of-shared-economy-into-exponential-economy
	KDRV-TV ABC	http://www.kdrv.com/story/36551623/unycorn-milestone-in-the-transformation-of-shared-economy-into-exponential-economy
	KOAM-TV CBS-7	http://koamtv.com/story/36551623/unycorn-milestone-in-the-transformation-of-shared-economy-into-exponential-economy

KUSI-TV IND-51 媒体报导截图↓↓↓

媒体报导原文(已翻译中英对照)↓↓↓

【标题】Unycorn:milestone in the transformation of shared economy into exponential economy

UNYCORN：共享经济向指数经济过渡的里程碑

Author:California ETI Business Research institute

作者：美国加州ETI指数商业研究机构

Shared economy has grown to become one ofthe most popular business models around the globe, covering many aspects of ourlife. Companies such as Uber, airbnb, Chinese DIDI, Youtube are no doubt themost exemplary business cases of all. California ETI Business ResearchInstitute believes that shared economy is only the beginning of an exponential economy.The concept of exponential economy comes from Salim Ismail, co-founder of SingularityUniversity in the United States. He concluded that once patterns of exponentialgrowth is formed, the trend continues beyond expectations and becomesunstoppable for quite a period of time, thus catching such patterns early stagebecomes critical. Salim also pointed out that gaming, e-sports, entertainment,and vacation are four industries of greatest growth potential as society’sdemand for leisure continues to increase in today’s society. How do we utilizethe most trending business model in the most potential industries? How do wekickstart the business model into forming the exponential economy?

共享经济已经成为目前全球范围内最流行的商业模式，共享的范围几乎开始遍及商业社会生活的方方面面。Uber、Airbnb、中国的嘀嘀打车、YouTube等被认为是共享经济的典型案例。美国加州ETI未来商业研究中心指出，共享经济只是指数经济的雏形，共享经济的下一步发展将是指数型经济，而指数型经济的概念框架则是由美国奇点大学的联合创始人萨利姆·伊斯梅尔（Salim Ismail）提出的。同时指出，博彩、游戏、文娱、度假，这四大产业领域随着社会休闲需求的增长，最有可能成为打造指数型商业的奇点。那么，博彩、游戏、文娱、度假这四大产业领域如何以共享经济的商业模式进行运营呢？

Exponential Organization are nick-namedunicorns, and that’s where the company name UNYCORN comes from. UNYCORN, aVenture Capital project has been started by the California ETI BusinessResearch Institute. The UNYCORN Asia Pacific branch will be holding an officialPress release conference at Macau Sheraton Hotel on Nov. 5th 2017, introducingits strategic plans and business model. On stage for celebrating the moment,will celebrity performances by K-pop singer Chae Yeon, Hong Kong singer WillianSo, Hong Kong actor Alex To, and others.

指数型组织被称为独角兽公司（Exponential Organizations），由美国加州ETI机构推出的UNYCORN创富计划目前正在启动。据悉，UNYCORN亚太联盟将于11月5日在澳门喜来登酒店举办UNYCORN亚太创投发展峰会，并且邀请了韩国演艺明星蔡妍、香港歌手苏永康、香港影视明星杜德伟等亚太知名艺人，对UNYCORN创投计划的发展战略进行全球首次新闻发布。

Meanwhile,UNYCORN Venture Incubator’s international e-trade platform will be online inOct 2017. The Venture will invest in all four of potential industries ofGaming, e-sports, entertainment, and vacation, using shared economy businessmodel to incubate digitized traditional businesses. UNYCORN will roll out aseries of integrated and chained businesses utilizing health, fitness, vacation,and real-estate in Pattaya Thailand, the first of its kind in the South-pacificregion. In Dec 2017, UNYCORN will hold another conference in Pattaya showcasingits global strategies. The countdown has started for the restructuring andintegration forming a new milestone for ETI’s march to exponential economy.

与此同时，UNYCORN创投孵化器的国际共享交易平台将在2017年10月份正式上线。同时进军全球市场增值潜力最大的亚太市场，投资博彩、游戏、文娱、度假四大产业领域，并以共享经济的模式进行实体项目孵化。UNYCORN创投计划将率先在泰国芭提亚打造东南亚首家UNYCORN医美健康管理+度假地产产业链，推行度假指数数字资产的流通体系。这是一个完全有别于Airbnb的新共享商业模式。据悉，2017年12月，UNYCORN创投计划将在泰国芭提亚举办全球首次“UNYCORN共享度假指数创投发展论坛”。全球度假地产产业版块、网络游戏产业版块、文娱产业版块、博彩产业版块的全球化资源重组正在倒计时。随着UNYCORN创投孵化器国际交易平台的上线运营，UNYCORN也将成为共享经济向指数经济过渡的一个标志性的里程碑。

美国加州ETI平台推出的UNYCORN创投计划，是推动共享经济走向指数经济的一个孵化平台。所谓创投计划，即UNYCORN将以指数商业模型重新配置全球化资源，孵化实体产业项目，并且将实体产业项目的收益权通过数字资产的形式进行共享。UNYCORN的运营模式是典型的C2B2C的模式，也就是C（投资者）-B（商业实体项目）-C（消费者）。而且，在高度全球化和高度市场细分的商业环境下，UNYCORN创投计划仅把投资重点锁定在了文娱、博彩、游戏、度假四大增长性最好的产业领域。

So,what is UNYCORN Venture Capital Incubator’s business model? It’s not similar tothe typical C2B2C model, yet different. It’s a model that links C (investor) toB (real business projects) to C (Customers).

ETIcofounder Andreas Nikakos explains: Shared economy has three core properties.First, shared economy “shares” right-of-use without affecting ownership. Peoplecan use cars without purchasing and live in houses without owning the property.Secondly, shared economy needs to use third-party information platform, formingpoint-to-point exchange and sharing. The value of platform grows with thegrowth of users and sharing transactions. Thirdly, shared economy platformutilizes the idle states of valuables in driving added-value, forming valueproposition through connecting accounts with data. In short, shared economyhappens among individuals through sharing platforms providing informationlinkage, creating value.

具体来说，UNYCORN创投计划孵化器的运行模式是什么呢？美国加州ETI未来商业研究机构联合创始人安德烈·尼考斯（Andreas Nikakos）指出，共享经济有三个最核心的属性。首先，共享经济是一种在不影响所有权的前提下，对使用权的分享。人们可以不购买汽车，但是可以使用汽车；人们可以不够买房屋，但是可以使用房屋。其次，共享经济需要借助于第三方信息平台，实现点对点的交互和分享，交易双方自动撮合，平台的价值随着分享者的加入和分享的增多呈指数级增长；第三，共享经济平台公司通过对闲置资产剩余价值的运营，虽然没有闲置资产的占有权，但是拥有了闲置资产的处置权，并且通过获取用户的“账户”和“数据”形成资金池。总的来说，共享经济就是发生在个人与个人之间，借助第三方信息平台实现闲置资产使用权共享的资金池平台。

ETI further points out that property valueproposition includes ownership, usership, rights to profits, rights todisposition. The business models of DIDI and Airbnb only utilizes the rights toprofits and to disposition. ETI believes that new internet technologies arepushing business logic into a deeper revolution, and shared economy is slowlybecoming digital economy. The future of exponential economy from shared economywill go through 5 stages: 1. Transition from C2C to C2B2C, meaning transformingfrom direct customer-to-customer trades into having a third-party intermediary inbetween, providing greater conveniences and heavier volume. 2. Through currencyexchanges, use intelligent contracts to records all digital transactions. 3. Utilizehighly professional and efficient global resource allocation 4. Digitize allphysical trades and transactions, achieving highest level of shared economy,forming the core of exponential economy. 5. Exponential economy in turnrealizes profits through sharing of rights.

美国加州ETI指数商业研究机构指出，从产权的角度来划分，产权包括所有权、使用权、收益权和处分权。对于嘀嘀打车、Airbnb等共享经济商业模式来说，共享的范畴仅限于使用权和处置权。而收益权和所有权并未纳入共享体系。ETI认为，新型互联网技术的出现正在推动商业逻辑结构的深层转型，共享经济正在向指数经济过渡。未来指数经济的发展趋势将呈现五个核心特征：第一，从C2C走向C2B2C，也就是说，从个人与个人之间的交互，走向基于商业体收益权共享的个人之间的交互；二是，去货币或者去法币中介，实现物物交换，以智能合约进行电子币记账；三是，高度专业化的全球化资源配置；四是，将线下的实体资产转化为线上的数字资产，实现数字资产的交易和流通，这是共享经济的最高境界，也是指数经济的核心属性；五是，指数经济将实现收益权的共享。

ETI emphasizes that UNYCORN Venture CapitalPlan is an incubation model based on the logic of exponential economy. TakeVacation Industry for example, as the spreading of the globalization concept,and the increasing of people’s living standards, vacation demands are soaring.Note that “vacation demands” and “travel demands” are two different concepts.Travel industry covers mostly hotels and sight-seeing, while vacation coversdeeper and more complex industry chains, connecting many seemingly unrelatedindustries, including lift-style management, health and medical management,vacation real-estate, etc. The utilization of such interconnected industriescan achieve greater value and with enough capital and efficient management,have potential for forming exponential trends.

美国加州ETI日前披露了UNYCORN创投计划的以指数型商业逻辑为前提的商业孵化模型。以度假产业为例，随着全球化进程的发展，以及人们生活水平的日益提高，度假需求正在井喷。注意，“度假需求”和“旅游需求”是完全不一样的两个概念。旅游是走马观花似的游玩，而度假则是需要购置房产，定期或长期居住。而且旅游是以观光为主，度假则以养生及健康管理为主，产业链更深更长。跟度假产业相关的产业链有健康管理产业链、海外医疗养生产业链、度假地产产业链等。 

In the past 10 years, massive amounts ofmoney flows into the vacation industries, covering Maldives, Bali, Long Island,Pattaya, Saipan, etc. Most cost lines have been covered with all kinds offashionable leisure hotels, boutique vacation houses, and larger luxury villas.On the other side of growing hotness of vacation demands comes also theunmanageable idle states of properties, forming great inefficiencies. ETIpoints out that only when travel demands turns into vacation demands,transforming from “travel” to “live”, will efficient vacation industry be fullyactivated.

在过去的十年中，国际资产疯狂进入全球风景秀美、气候宜人的度假胜地。从马尔代夫、巴厘岛、长滩岛，到芭提亚、圣托里尼、塞班岛等等。几乎地球版图上所有海滩沿线都建满了各种时尚休闲的度假别墅、公寓等度假地产。而与这种火热的度假地产开发局面相比，度假地产的空置率和闲置率也是非常高的。ETI指出，只有当旅游需求转化为度假需求，实现从“游”到“住”的转变时，度假产业才会被激活。因为仅仅是旅游需求的话，酒店业足以满足。在这种情况下，全球度假地产行业如何实现共享经济呢？如何实现指数型商业运营呢？

美国加州ETI未来商业研究机构联合创始人安德烈·尼考斯（Andreas Nikakos）指出，UNYCORN创投计划的商业孵化模型目前在全球都是首创的，并且将是共享经济走向指数经济的一个里程碑。以泰国芭提亚（Pattaya）为例，芭提雅是东南亚近年来热度极高的海滩度假、房产投资、旅游、养老养生圣地，享有“东方夏威夷”之誉，芭提雅已成为“海滩度假天堂”的代名词。素以阳光、沙滩、海鲜名扬世界，美丽的海景、新奇的乐园、还有最负盛名的人妖表演，缤纷无休的夜文化，吸引着全世界的游客。每年接待全世界游客3000多万人次。

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